“Initially, I thought it was fun to become so popular all of a sudden, but now I am not so keen on the fame,” she said. It also created a Facebook event to support Gupta, organising a discussion between Gupta’s fictitious father and an actor who plays the writer of the note.Ī 22-year-old resident of Bengaluru, who shares her name with the muse behind the meme, said she was hounded by friends, family and strangers who learnt her name, and wanted to know if she was the ostensible unfaithful one. A media company called The Visual Radio made Snapchat videos from the point of view of Sonam Gupta’s fictional father. 7 guys committed suicide and 10 guys started crying.- Pakchikpak Raja Babu November 15, 2016Įvidently, something about the narrative touched a nerve. Shouted "Sonam Gupta bewafa hai" while standing in the queue outside an ATM. HR: I'm done with the interview, if you've anything else to say, you can. itM6txGj4v- Aakash Chopra November 20, 2016 Sonam Gupta Bewafa Nahin Hai.that's the verdict from the commentary box 😊🙏😂 Three cheers to you, Sonam. A third school of thought, as with most millennial causes, wondered what the fuss was all about. On Twitter, users defended the mysterious Gupta, while on Facebook, her disloyalty was decried. Government of India should declare Sonam Gupta as National Bewafa of India! 😂 /sJNJvF5JMs- Ishita. International Bewafa #SonamGupta /PHB13T3VyU- Littlerebel November 14, 2016 ) #BlackMoney #blackMoneycleanup #ModiFightsCorruption #digitalbanking #SonamGupta /bgRibML7bp- Sir Ravindra Jadeja November 13, 2016 Relationship Status: #BewafaaiZoned By Sonam Gupta. The reason behind raghuram's resign."sonam gupta bewafa hai" /maSHGod635- The_Good_Indian June 24, 2016 A brand new Rs 2,000 note appeared online, with the same message inscribed on it – suggesting that both the wilful Sonam Gupta, and her stubborn slanderer, were still around. The meme was forgotten – until November 8, when the demonetisation of Rs 500 and Rs 1, 000 notes brought the phrase #SonamGuptaBewafa back into circulation. In tone, the message resembled the graffiti produced by thousands of jilted lovers and trampled egos across bathroom walls, classroom tables and bus seats in the country – an attempt to make notorious the name of a female who knew what she wanted, that is, not the writer of the complaint. The words, written in Devanagari, said: “ Sonam Gupta bewafa hai.” Sonam Gupta is unfaithful. “I am against the victimisation of any woman.”Īt the beginning of 2016, the images of a few currency notes had gone viral on social media, because of the plaintive, yet sullen words, written on the notes in blue ballpoint ink.
“Of course I stand with Sonam Gupta, whoever and wherever she is,” said Aastha Kapoor, a lawyer. Lawyers, students, photographers, engineers – the millennials had never met the woman, yet they felt passionately about the clarion call from a Facebook page in support of Sonam Gupta. Last Friday, while the country reeled from a cash crunch, a group of 60 millennials gathered at a café on Hudson Lane in North Delhi to protect the privacy of a woman.
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